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Vihra Shopova
October 18, 2018

Here's What Happened at Coworking Week 2018 in Tirana

You might be wondering why we've been talking about Tirana so much lately. After four days of diving into the Albanian startup ecosystem at Coworking Week, we can say we've got a good feeling about it! Here's what you missed at Coworking Week.

In cooperation with GIZ, our first big Coworking Week took place in Tirana! The event aimed to explore the startup ecosystem in Eastern Europe while bringing together entrepreneurs and investors and providing a collaborative platform for learning and networking. Since we're opening betahaus | Tirana in 2019, we were there to get a head start on our exploration of the local startup community.

About Tirana

Tirana greeted us with sunny weather, a vibrant city atmosphere, excellent Balkan food, and a little chaos here and there to remind of the city’s commitment to authenticity and freedom. Not only does Tirana have one of the youngest urban populations in Europe, but it's slated to be our newest home city!


The first official event at Coworking Week was BETAPITCH – our global startup competition, which takes place in cities all around the world. BETAPITCH is one of our favourite recurring events because it brings together key players from local startup ecosystems and helps us understand the challenges local startups face as the endeavor to enter the global market. This year was our second round of BETAPITCH in Tirana, and the event had a level of participation that exceeded our expectations. As Iva Jankovic, COO of betahausX explained:

‘’There’s often the problem that startups sign up for the competition and never show up. However in Tirana there were 7 signed up startup participants and 9 showed up on the day.’’

Some of the startups that pitched were Daja Express – an eCommerce Retail expert with main focus in Albania, Kosovo, Montenegro and Macedonia; Pro Talent, which is an online marketplace for the digital services of Albanian freelancers, and BRANDER, a startup that built an AR plug-in that facilitates the usage of AR without a developer. Even though Marin - the founder of BRANDER struggled to explain his startup within the 5 minute window, the jury saw huge potential in his startup idea and selected him to represent Tirana at Investors Day and BETAPITCH Global on 15 November.

(Photo: Iva from betahausX announcing the winner)

Without a doubt, the startup that everyone will remember from BETAPITCH Tirana was MilkyWay. Founder, Andi, comes from a small Albanian village outside of Tirana. MilkyWay aims to improve the production of donkey milk in the country and open a touristic donkey farm. After their pitch, MilkyWay also received funding and a collaboration opportunity with our resident eco-minded startup, Plan A.

(photo: Andi to the right)


Saturday and Sunday were focused on sharing knowledge and helping startups grow. There were presentations and consultancy sessions with international experts on startup development.

Lubomila Jordanova talked about the stages of development for every startup and the types of financing suitable for each stage. She explained in detail concepts like bootstrapping, how to find investors within niche, and what startups should look for before making a deal.

(Photo: Lubomila Jordanova)

Our guests from LNE Group, Patrick and Damian, talked about how startups could demonstrate the credibility of their business plans and how to build a realistic project budget. Wilhelm Lappe spoke on internationalization and how to bring a business into another country, giving step-by-step information and tips on how startups could better reach an international audience.

(Photo: LNE Group)

The most interactive workshop of all was led by Lenny Leiter, not just because everyone got to test out Deskish and create their own GIF’s, but also because he grabbed the room's attention with good storytelling and explained how crucial it is for any business.

Networking and Community Events

The main focuses of Coworking Week was to bring creative people together. We figured there was no better way to do this than to bring our community events – betabeer and betabreakfast – all the way from Berlin.

On Saturday morning, we hosted betabreakfast with food, coffee, local startup pitches, and feedback sessions like you've come to expect from our event in Berlin. We heard from: Life On A Boat, a startup that's creating the first interactive museum in Tirana; GIFT3D, a startup using the 3D-printing technology to create mock-ups (for architects and designers) or creative, personalized gifts (ex. phone cases, decorations, chess board etc); and a woman who aims to open a traditional guest house in northern Albania (Shkoze) where guests can enjoy slow food dishes made with local ingredients and fun activities in the mountains.

Evenings at Coworking Week were like having betabeer every night. We headed to Tulla after the sessions each day to round out the day over a beer or two. Tulla is a cultural center which turns out to be a favorite venue for the city's many creatives. It's a space that allows young performers to showcase their talent by hosting concerts, contemporary exhibitions, and meetups.

Investors Talk

Our final event at Coworking Week was an Investor's Talk with Michael Gold (CRIMSON CAPITAL), Ivana Stankovic (South Central Ventures), Shkelzen Marku (YSB Balkans) and Igor IZotov (betahausX) who moderated the discussion. The talk centered around the business potential of Albania and other Eastern European country's and challenges they might experience in growth.

(Photo: Investor's Talk)

betahaus | Tirana

During Coworking Week, we also had the chance to check in on the construction of the soon-to-be betahaus l Tirana. The project started 3 years ago with a team getaway and is now very close to being ready. Betahaus l Tirana will be the first official coworking space in Tiranaand is planned to be open its doors at the beginning of 2019.

(Photo: betahaus l Tirana by October 2018)

Looking back on Coworking Week, we're amazed by the talent and energy we saw in Tirana and are seriously looking forward to 2019. To stay updated on the construction and opening of betahaus | Tirana, you can follow betahaus Tirana on Facebook. If you want to know more about Investors Day or other upcoming events in Berlin, check them out here

"As a coworking space, you have to give stage to important topics.’’

This year we released a new event format in Kreuzberg called ‘’The betaSalon’’. It's an open panel discussion which aims to give stage to important topics and give free speech on them. The fist one we did on the EU elections, last month we talked about changemakers, but our favourite one for this season stays ‘’Mother + Founder’’ where we partnered with FemGems podcast and recorded a live podcast episode for them having Madeleine Gummer von Mohl (betahaus co-founder), Kristine Zeller (co-creater of ooshi period underwear) and Luisa Hoffman on the stage.

betaSalon at betahaus | Kreuzberg

"We should fight for a more human-centered tech development’’

Every September, our co-founders take part in the Techfestival. in Copenhagen, spending a few days disconnecting from the daily life and focusing on creating a better, more human-centered tech future. This year the think tank which included our co-founders Madeleine and Max came up with the TechPledge. The Tech Pledge was made to emphasize the need for a new direction in tech. Similar to the Hippocratic oath for doctors, the Tech Pledge is a promise to make tech a force for good and ensure responsible and sustainable tech leadership. It’s a commitment to driving a new direction in technology.

Techfestival. 2019 in Copenhagen

"Startups are transforming European football as we know it.’’

One of the most exciting projects for betahausX this year (which is also continuing in 2020) is their new startup challenge called The Werder Lab - a global startup competition that aims to reimagine the way clubs like Werder work with athletes, fans and partners.

"You should leave time for the things you love most’’ 

This year couldn’t end without us having our favourite events - the end-of-the-year holiday party and the BETAPITCH Global Finals. On the 6th of December we saw the 9 finalists of the regional BETAPITCH competitions pitching in front of our jury. Congrats to Troy from Hamburg for winning the big prize.

We finished the year at our Holiday Party celebrating anything and everything at betahaus | Neukölln together with our members, friends of friends and our favourite artists from Passiflora LIVE, Tapete and Kotoe.

Love at The betahaus Holiday Party 2019

Thank you for being with us in 2019. It's been a crazy big year for us and it wouldn't been possible without your support, trust and the hard work of our amazing team. Have an amazing holiday time and we'll see you again in 2020.

With love,


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