Alice Nell
October 13, 2014

Member of the week - Jörn Hendrik

Here at betahaus, it is our absolute pleasure to present one of our members: Jörn Hendrik. His presence is striking, his pitching is astonishing and his delicate apple-cutting-art skills are mind-blowing.

He is a true go-getter and career-changer. His career started working in his father’s business. His journey led him to a Tie and Cubefarm company, where he realized one of his life goals: to change business by making it a more transparent and people-centric world. He quickly ditched the ant-farm-like companies and set off in the world of co-working, good coffee and startups. Jörn mastered blog communities, social media marketing, networking and of course his jewel – sales. In 2011, he founded the specialized consulting company ffluid. Shortly after, he joined (and is still working for) one of betahaus-based startups Jovoto as superhero of their sales and crowd storming projects.

Jörn’s countless skills all contribute to his greatest asset – sales! He has more than 12 years of experience with B2C and B2B companies. His diverse insights from work and life experiences helped him combine the old-school structured sales approach with the new innovative market demands startups and freelancers need today.

On the 26th of October, Jörn will share his knowledge, experience and business tricks by guiding you through our Rockstar Sales Course here in betahaus. The course is structured to take you from beginner to Sales expert conquering three milestones of sales strategy. We also welcome sales professionals to take the course as it will give you an opportunity to expand your sales knowledge by learning new tricks and new approaches.

Watch the video of Jörn pitching the sales course and find out more about each Session


Why did we decide to do this course at betahaus? Simple: nevermind what background you come from or which field you work in - we all benefit from mastering sales. Learn to pitch yourself, build your client list, or sell your product. Sales is an asset.

Want to work with us? Follow this link to become a part of the community! 

For other inspiring stories about entrepreneurs at the haus, follow this link and keep on reading!

Due to increasing digitalization and convenience services in every area of people's lives, the smooth and flawless process of getting the delivery to one's doorstep is exceedingly becoming what customers care most about. On top of that, for companies that package being delivered is an extension of their brand. The consumer is basically coming face-to-face with the brand, which makes it the biggest opportunity to heighten customer satisfaction.

If you live in a city and have even slightly observed your urban surroundings you’ve probably witnessed it first hand - urban congestion and crowded cities make it pretty tough to satisfy the growing demand and rising expectations of super quick deliveries. Add unpredictability in transit (like weather conditions), an incorrect address or remote locations, just to name a few, and you can see where this is going.

The worst part is, all those delivery trucks and vans that also produce a fair bit of emissions, are often only half full when they roll out for deliveries. This is mostly due to low drop sizes and stops along the route that are far and few between.

It’s not all hopeless though - Where there is a problem, there are solutions.

Same old, same old - isn’t always all that bad. Sometimes, all that’s needed are some new perspectives! The city of Utrecht, for‌ ‌example, implemented a zero-emissions electric barge nicknamed the “Beer Boat”. 

Since 2010 it’s carrying beer and food to the city’s downtown restaurants by using waterways. Other electric barges in Amsterdam not only deliver but even collect organic waste, which is then turned into biofuel in processing plants! Isn’t that cool?

It becomes clear that cities, logistics, as‌ ‌well‌ ‌as‌ ‌urban‌ ‌planners, are equally part of solving the inefficiency of the last-mile. Tackling this mountain of issues calls for teamwork!

A centralized platform, hub or network for similar companies, could do the trick to fill up the delivery vans & trucks that are barely loaded. Parcels could be distributed more efficiently between different companies and their delivery vehicles.

Like a big pool of parcels from different companies with every single parcel going into that one van with the same route!

Delivery Driver Experience and Smart Delivery Vehicles are also areas with huge potential for improvement and innovation.

Ellie: Two years ago we adopted a new legal structure for Jolocom GmbH according to the purpose model of ownership, manifesting our commitment and dedication to building a self-sovereign organization. That means we can’t take VC funding or sell public shares of the company. 

Volker: Jolocom is a community driven organisation – both in a tech sense but also much further beyond. We’re hugely involved in the DWeb community where we organize and attend events for the decentralized community. Every year we also help organize and attend the DWeb Camp in San Francisco, which brings together all kinds of creatives so this technology of tomorrow is built in a collaborative way.

Next to that on-demand experiences have become firmly embedded into people’s everyday lives - be it a mobile app to book a ride, send flowers to your loved ones or order lunch to your office. It’s all possible and has made premium features like real-time tracking a standard.  The online consumer expects nothing less and certainly doesn’t like to wait.

Making that quick and instant gratification happen is another story though. Groundbreaking ideas and innovations are needed to tackle all these factors. Does your startup have one? 

Then head over to our Future Logistics Challenge! Applications are still open until September 23rd.

Volker: There is this really nice place, called Green Rabbit with salads and baked potatoes where I like to go to. Sometimes I just keep it simple and go to Lidl.

Ellie: I eat a lot in cafe which is here around the corner and I love the Matcha Lattes from Starbucks.

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