Franziska Müller und Julia Sommerer von Glutamat
Ob Spielwiese, Kontaktbörse, Informationsquelle oder Kaufhaus – Glutamat konzipiert Online-Auftritte jeder Art. So breit jedoch diese Palette scheint, so passgenau schneiden die beiden Gründerinnnen Julia Sommerer und Franziska Müller ihre Produkte auf den Kundenwunsch zu.
Ihr konzipiert Online-Auftritte und füllt sie mit Content - das ist an sich keine ganz neue Idee
Julia: Das ist richtig, allerdings gibt es nur sehr wenige, die so stark inhaltsgetrieben an diese Aufgabe herangehen wie wir es tun. Die meisten Kunden wissen nicht, wie sie ihre Inhalte im Internet kommunizieren müssen, dass Form und Inhalt immer zusammenpassen müssen. Dafür sorgen wir. Unsere Aufgaben sind dabei zwar klar verteilt - ich bin vor allem für die Konzeption zuständig, Franziska kümmert sich zusammen mit einem Team von Redakteuren um die Texte – trotzdem arbeiten wir sehr eng zusammen. Denn grade im Online-Bereich passiert es ja manchmal, dass Seiten zwar technisch perfekt gebaut sind, aber völlig ungeeignet sind, um die Inhalte gezielt zu präsentieren.
Du sagst, ihr arbeitet mit einem Team von Redakteuren – das heißt, dass Texten einen Großteil eurer Arbeit ausmacht?
Franziska: Ja, das reicht vom einmaligen Texten für einen statischen Auftritts bis dahin, Seiten tagtäglich mit neuen Nachrichten und Geschichten zu versorgen. Das etwa machen wir seit Anfang an beispielsweise für Yahoo. Aufträge dieser Art waren es vor zwei Jahren auch, die uns darin bestätigten, uns selbstständig zu machen. Durch sie konnten wir planen und sogar mehr Leute beschäftigen.
Ihr seid schnell gewachsen.
Julia: Wir sind gewachsen, aber nicht zu schnell. Wir haben uns zwar stetig, aber vorsichtig vergrößert, die Aufträge erst alleine bearbeitet, Vertrauen zu den Auftraggebern aufgebaut und erst dann Leute dazugeholt. Heute sind wir insgesamt fünf, die jeden Tag hier im Betahaus arbeiten. Dazu kommen noch vier Freie, die ab und zu etwas schreiben. Außerdem eine Projektmanagerin, die mich unterstützt. Und natürlich Programmierer oder Grafiker, die wir uns für einzelne Aufträge dazu holen.
Macht ihr genau so weiter?
Franziska: Ja und nein. Einerseits werden wir natürlich das ausbauen, was wir gerade machen, um unsere Grundlage zu erhalten. Im Januar aber wollen wir auch noch ein zweites Unternehmen gründen. Mit ihm wollen wir Kunden anbieten, uns um solche Inhalte zu kümmern, die Nutzer selbst generieren. Von Kommentaren über Blogs bis hin zu Bewertungsforen wollen wir alle Arten von Web 2.0-Seiten sichten, bewertet und gegebenenfalls auch moderieren. Denn das passiert noch viel zu selten.
Das Interview führte Sandra Middendorf.
Mehr über unsere Mitglieder!
Let’s start with the big one. Anyone who has ever moved houses before knows there are tons of tiny expenses that suddenly add up to a very expensive relocation. And that’s just for you and your stuff.
When you start an office from scratch, you’ll have to invest in everything from new furniture to office amenities. You’ll need to outfit meeting rooms and stock the kitchen. Sign a monthly contract with the internet provider. Decorate. Even if you have a lot of these things from your old office, you’ll have to hire someone to help you move it and use up hours of your time getting everything set up.
One of the best parts of moving your team into a coworking space is that most of these costs are already covered in your monthly membership. You’ll move into a fully-furnished space with everything you need to get to work, AND you’ll know exactly how much you have to pay from the time you move in.
In addition to the betahaus locations, we've formed a close relationship with some of the world's best coworking spaces. With your betahaus membership, you can work from any of our partner spaces for 5 days per month.
Republikken // Copenhagen, Denmark // Vesterbrogade 26, 1620 København V, Denmark
Le Laptop // Paris, France // 6 Rue Arthur Rozier, 75019 Paris, France
utopic_US // Madrid, Spain // Calle de la Colegiata, 9, 28012 Madrid, Spain
Nest 71 // Saravejo, Bosnia & Herzegovina // Milana Preloga 12, Sarajevo 71000, Bosnia & Herzegovina
Toolbox // Milan, Italy // Via Agostino da Montefeltro, 2, 10134 Torino, Italy
Edspace // London, England // Block D, Hackney Community College, Falkirk St, London, UK
Bios // Athens, Greece // Pireos 84, Athina 104 35, Greece
CoWorx // Kristiansand, Norway // Markens Gate 8, 4611 Kristiansand, Norway
CRU – Loja / Cowork // Porto, Portugal // Rua do Rosário 211, 4050-524 Porto, Portugal
SPARK // Mostar, Bosnia & Herzegovina // Bleiburških žrtava, Mostar 88000, Bosnia & Herzegovina
StartUp Armenia Foundation // Yerevan, Armenia // 0019, 1 Marshal Baghramyan Ave, Yerevan 0019, Armenia
Tøyen Startup Village // Oslo, Norway // Hagegata 23, 0653 Oslo, Norway
Smart Coworking // Prague, Czech Republic // Václavské nám. 806/62, 110 00 Nové Město, Czechia
Lighthouse // Tel Aviv, Israel // HaHaroshet 14-16 Ra'anana, Tel Aviv, Isreal
Fueled // New York City, USA // 11, 568 Broadway, FL 11, New York, NY 10012, United States **Maximum 3 Days
Capital Factory // Austin, USA // 701 Brazos St, Austin, TX 78701, United States
Público // Mexico City, Mexico // Puebla 403, Roma Nte., 06700 Ciudad de México, CDMX, Mexico
Area Tres // Buenos Aires, Argentina // El Salvador: El Salvador 5218, C1414BPV CABA, Buenos Aires, Argentina // Soho: Malabia 1720, C1414DMJ CABA, Buenos Aires, Argentina
HubBOG // Bogota, Colombia // Cl. 98 #18-71, Bogotá, Cundinamarca, Colombia
CIT // Taipei, Taiwan // 10452, Taiwan, Taipei City, Zhongshan District, 玉門街1號
Of10 // Mumbai, India // Prudential, Ground Floor, Hiranandani Gardens, Powai, Mumbai, Maharashtra 400076, India
Kibar // Jakarta, Indonesia // Jl. Prof. Moh. Yamin No.1, RT.7/RW.5, Menteng, Kota Jakarta Pusat, Daerah Khusus Ibukota Jakarta 10310, Indonesia
Midori.so // Tokyo, Japan // Midori.so Nakameguro: 3 Chome-3-11 Aobadai, Meguro-ku, Tōkyō-to 153-0042, Japan // Midori.so Nagatacho: 2 Chome-5 Hirakawachō, Chiyoda-ku, Tōkyō-to 102-0093 // Midori.so2: 3 Chome-13 Minamiaoyama, Minato-ku, Tōkyō-to 107-0062, Japan
Launchgarage Innovation Hub // Manila, Philippines // Level 2, Industria Mall, Circulo Verde, Calle Industria, Bagumbayan, Quezon City, 1110 Metro Manila, Philippines
Independent Studios // Melbourne, Australia // 39/40 Porter St, Prahran VIC 3181, Australia
Urban Station EGYPT // Cairo, Egypt // 2 Wadi El Nil Mohandeseen, Cairo, Egypt
Nairobi Garage // Nairobi, Kenya // Nairobi Garage, The Mirage, Chiromo Rd, Nairobi, Kenya
BONUS: Cowork & Relax at the Coliving Space, Coconat // Brandenburg, Germany // Klein Glien 25 14806 Bad Belzig, Germany // Get €10 off your stay
Did we mention this was going to be easy?
Just kidding. We definitely did.
But, look. Your space will be fully-furnished from the day you move in. We’ll have the WiFi up-and-running and printers online. The meeting rooms will be ready to go. The kitchenette stocked with mugs and freshly brewed coffee. And you’ll have the support of our coworking team. They’ll provide everything from reception to package handling to space maintenance. They’ll get you oriented in the space and make sure you have what you need to get to work.
New office without the downtime.
Some office spaces have a one-size-fits-all approach, but that's not really our style. The reason no two betahaus locations look the same is because they’re locally designed. And we give our Team Space members this same opportunity to customize their space.
Choose a room with a view of the city or one on the ground floor with easy access to the garden. Change the lighting fixture or bring your own bookshelf. We want teams to be able to white label, decorate, and really make the space their own if they want to.
And if you’re really looking to customize, Team HQs allow teams to collaborate with our architects and coworking team to create a space that is completely bespoke. Whether it’s additional meeting rooms, unconventional seating, or a yoga room, we apply our 10 years of experience in building functional workspace to your creative vision to create something that’s just right.
Probably the biggest benefit of coworking is community and events. Now we know it may not be the first thing you’re looking for as you seek out your next office space, but bear with us.
Imagine using your lunch breaks to chat with someone in your industry. Meeting freelance developers at after-work beers. Networking with investors at BETAPITCH. Pitching at our weekly betabreakfast and getting support and feedback on your new ideas.
betahaus has spent the last 10 years cultivating a community of people who we genuinely like working with. And when you join, your team will become a part of it, too.
" People matter! Community was always what we were all about. ‘’
In June we launched #PeopleInbeta - our monthly blog post series in which our Content Manager - Vihra interviewed teams and freelancers from the betahaus community to present the variety of creatives we have in ‘haus, to understand their missions and get some useful advice for our audience. We talked on topics such as sustainability (with PlanA) , decentralized digital identity (with JOLOCOM), curated music experiences (with Bespoke Sounds), freelance photography (with Sara Herrlander), full-stack development (with Obst Digital), design (with LAUDO) and much more.
In the summer, we launched a couple of new events in Neukölln like Freelancers, Unite!, The Backyard Sessions and My friend’s BBQ.
Freelancers, Unite! developed as our productive coworking session with freelancers from in and outside the ‘haus. Once a month, we picked an important freelance topic (such as taxes, time-management, etc) and invited experts to give us insights on the topic. We saw so many new faces and had the chance to come back closer to where we started from - the freelance, grassroots culture.
Another event, which started in July (and turned out to be our favourite events) were The Backyard Sessions. Organised by our queen of Neukölln - Robbin – the Backyard Sessions are our creative evenings with live music jams, movie screenings and cocktails.
This last event was hilarious because for quite some time, nobody knew exactly who organised it or invited them. The friend was throwing a BBQ for the community in the garden and this led to all our members joining and staying after for a beer or two with us.
‘’My favourite moment this year was the second friends bbq which was actually cancelled because of the rain forecast. But despite the bad weather, people show up and it turned into a super nice intimate evening with Elizaveta and Paul giving a garden concert.’’ - Robbin (Community Manager, betahaus)
''In July, it was great how the casual after-work BBQ turned into an impromptu acoustic blues jam session with Elizavetta Barsegova and Paul, who have the voice of an angel. Actually, all of the My Friend's BBQ's and Backyard Sessions were AWESOME.’’ - Paige (Head of Marketing, betahaus)
This year we released a new event format in Kreuzberg called ‘’The betaSalon’’. It's an open panel discussion which aims to give stage to important topics and give free speech on them. The fist one we did on the EU elections, last month we talked about changemakers, but our favourite one for this season stays ‘’Mother + Founder’’ where we partnered with FemGems podcast and recorded a live podcast episode for them having Madeleine Gummer von Mohl (betahaus co-founder), Kristine Zeller (co-creater of ooshi period underwear) and Luisa Hoffman on the stage.
Every September, our co-founders take part in the Techfestival. in Copenhagen, spending a few days disconnecting from the daily life and focusing on creating a better, more human-centered tech future. This year the think tank which included our co-founders Madeleine and Max came up with the TechPledge. The Tech Pledge was made to emphasize the need for a new direction in tech. Similar to the Hippocratic oath for doctors, the Tech Pledge is a promise to make tech a force for good and ensure responsible and sustainable tech leadership. It’s a commitment to driving a new direction in technology.
One of the most exciting projects for betahausX this year (which is also continuing in 2020) is their new startup challenge called The Werder Lab - a global startup competition that aims to reimagine the way clubs like Werder work with athletes, fans and partners.
This year couldn’t end without us having our favourite events - the end-of-the-year holiday party and the BETAPITCH Global Finals. On the 6th of December we saw the 9 finalists of the regional BETAPITCH competitions pitching in front of our jury. Congrats to Troy from Hamburg for winning the big prize.
We finished the year at our Holiday Party celebrating anything and everything at betahaus | Neukölln together with our members, friends of friends and our favourite artists from Passiflora LIVE, Tapete and Kotoe.
Thank you for being with us in 2019. It's been a crazy big year for us and it wouldn't been possible without your support, trust and the hard work of our amazing team. Have an amazing holiday time and we'll see you again in 2020.
With love,
betahaus