Elizaveta Bersegova
July 6, 2015

People in Beta festival | News!

The People in Beta festival is getting closer, we have some news for you! Get ready for it, the full festival program will be mind-blowing! To save you from any injuries, we’re dosing you the first sneak peaks!

The big day of August 29th starts with big hearty beta breakfast: coffee, tea, delicious sandwiches and some fruit to get you going. When you finish your croissant, there'll be things to do throughout the whole house! Pick and mix like you're in a candy store: whatever suits you best, whatever you fancy the most. Christoph Fahle (betahaus| Berlin) will be there to tell you about the 5 fails you have to make before you make it. Ansgar Oberholz (St. Oberholz) will tell you everything you haven’t heard about the information revolution yet. Christoph Raethke (Berlin Startup Academy) will roll out his well-known G Force workshop to honestly explain you how to "Put your idea under pressure" before others do it. Marcus Krautkrämer (Mediawox) will give a workshop on the must-know of the modern age - Search Engine Optimisation - and tell you how to get the traffic to that website you’ve been working on for so long. Focusing on good life, Edward Mark Vero (Meditation Minimalism) will show you some meditation practices to make sure you don't come home with a burnout a day before your launch.

A DIY heaven will unfold in front of your eyes, and of course there'll be hackathons, round tables and discussion groups: all the hands-on stuff that can provide solutions to your problems and boost your creative thinking.

BETAPITCH will be throwing an Investors Day on the 4th floor - this one is very different from the ones you've been to before. There'll be reversed investors pitches, pitching in cars, panel discussions on hot topics and group sessions to get you connected. In the evening BETAPITCH | global will introduce you to the hottest international startup finalists and you’ll be drawn into the show. In our outdoor area you’ll find a market with new gadgets and the most mind-blowing products and prototypes of today. There will be also a BBQ, and of course: we'll be dancing until the sun comes up.

Got intrigued? Last early bird tickets are still available HERE.

And, of course, don´t forget to join our FB event to stay updated!

Claudius: Design is the core of what we do and what we’re all passionate about, but hardly our only focus. Design, at LAUDO, stands more for designing a whole strategy, often very close connected with marketing. We’re developing websites and apps for our clients, but also help them reach their target audience through SEO, Google ranking developing newsletter systems, print brochures etc.

Claudius: A lot of other companies are seeing themselves as a service provider and don’t really question what their client wants and why. We pay very close attention if the work we provide for a client is in line with our personal values and vision. It’s not just delivering a product to the client, getting the paycheck and leaving, but also building relationships with clients and collaborating. Because they are often our doors to new opportunities

We see LAUDO as an airport, where the clients are our gates to new guests, new perspectives and new potential clients. It happens all the time that whoever we’re working for, from there we get a new project, which wasn’t planned before. So we open up a new gate. That’s how we were able to grow and why good connection with our clients is so crucial for us.’

‘’We see LAUDO as an airport, where the clients are our gates to new guests, new perspectives and new potential clients. It happens all the time that whoever we’re working for, from there we get a new project, which wasn’t planned before. So we open up a new gate. That’s how we were able to grow and why good connection with our clients is so crucial for us.’’
Photos by Lea GK

Orietta: I think one thing that makes us stand out on the market and our number one strength is the team. We’re a small team and we all look in the same direction and have the same approach and vision. That makes the communication go smoothly.

Joey: Another thing is that we have a very hands-on approach. We are the guys, who say: ‘’Okay, let’s do it’’. That’s our culture.

Orietta: When we started looking for a place I was already involved in the betahaus community. Working from previous betahaus locations and attending the community events, I already knew a lot of people in the 'haus ...

Joey: Yes, I remember on the first day we came to betahaus Orietta was like ‘’Oh, hey! Hi! Hey, how are you doing? Hi!'' giving high-fives to everybody and we were like: What is going on, why does she know everybody?!

Orietta: Well, the vibe in betahaus is just super easy going. You directly feel that you can meet people easily. If you go to the kitchen for example and just ask ''Hey how are you, what are you working on?''. We made many new contacts too.

Claudius: What makes it nice here is that people are enjoying being here and working on their projects.

Photos by Lea GK

Claudius: The truth is, we could probably afford an office for the same price, but that would put us between these four walls, which put you into a box, much harder to exit and to connect with new people. We went for a Team Desk because here we have so much more space and everything seems much more connected. You can easily meet people.

Orietta: And it’s just so spacious here. We have this super nice garden.

Claudius: I like being focused on my work but I also like if someone disturbs me from time to time. It helps when the door opens. In an office we would work in a whole different way. Here Gillord (Coworking Manager) is coming in everyday, giving me a hug, telling me about his workout .. that’s the main reason - the personal connection.

The day in betahaus starts with a hug and ends with a hug. The time in between is pretty much spent on doing what you love.
Photos by Lea GK


After you’ve taken care of your paperwork and you’ve signed up both in Bürger- and Finanzamt, you are all set up to start working. One of the best ways to get integrated into the city fast, meet like-minded people, and even find clients is by working from a coworking space. There are tons of benefits for freelancers and luckily Berlin has a lot to offer in this way. A coworking space is a physically collaborative shared workspace, which brings all kinds of creatives and entrepreneurs together. It’s a perfect place for startups, freelancers, digital nomads and even corporates searching for innovation. And it’s the biggest advantage towards the typical office space is that it pushes a collaborative exchange between its members and facilitates the creative process and networking.

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