Christoph Fahle
May 31, 2012

Office hour: Programming&coding!

d:evolute is a software web agency, specialized on Ruby on Rails development. They develop business applications: custom, test-driven and scalable web applications, online social media solutions and whitelabel solutions for startups. d:evolute exists since 2011 and has 10 developers with about 10 years of experience. They are holding office hour’s “code & programming” every second Wednesday at betahaus.

We proudly present our new office hour! The good folks from d:evolute offer to help you out with all the questions you ever had about coding. From 'How do I even talk to developers if I dont understand what they do?' to 'What do you think about my new webapplication? Beautiful, right?' Every second wednesday at betahaus you will get the answers..

To introduce them, their work and mission to you we got them to answer a couple of questions for us. Read the full interview after the jump.

What is your aim with »code and programming«?

Our initiative is having the workshop here at the betahaus, where the founders can learn programming code by themselves, with the technologies they use and the standards we have. We want to enhance the relationships between developers and founders and to collaborate with the startups. We want to help them with their ideas and to improve the clients business model from a more technical perspective.

You are code experts. What are the issues that you want to help with, and who are your clients?

Our clients are classical enterprises, startups and communication agencies. Our developers are responsible for the collaboration between the clients, getting the concept and realizing it. We help to build professional web applications with focus on Ruby on Rails and Sinatra. We also do Drupal and Frontend development. We work a lot for startups and help them with the problems they usually have: how to recruit people, if they need to hire an agency or external freelancers. We try build up the team and give them advice if they will be able to exist for the next few years.

Why did you decide for betahaus and to help people here?

We like the atmosphere here in the betahaus. We have already talked with Christoph (co-founder) before , we know them for a while. In betahaus there are a lot of people with great ideas and we also like development with a mixture of international people. Help them exchange the experiences. So we are looking forward to any kind of feedback and if someone has specialized technical questions we also can help you. If you are interested or need help: we are here in betahaus every second wednesday. It is good for us to know who is coming. We recommend you to write us first. Than we know exactly who is the right person to help you.

Claudius: Design is the core of what we do and what we’re all passionate about, but hardly our only focus. Design, at LAUDO, stands more for designing a whole strategy, often very close connected with marketing. We’re developing websites and apps for our clients, but also help them reach their target audience through SEO, Google ranking developing newsletter systems, print brochures etc.

Claudius: A lot of other companies are seeing themselves as a service provider and don’t really question what their client wants and why. We pay very close attention if the work we provide for a client is in line with our personal values and vision. It’s not just delivering a product to the client, getting the paycheck and leaving, but also building relationships with clients and collaborating. Because they are often our doors to new opportunities

We see LAUDO as an airport, where the clients are our gates to new guests, new perspectives and new potential clients. It happens all the time that whoever we’re working for, from there we get a new project, which wasn’t planned before. So we open up a new gate. That’s how we were able to grow and why good connection with our clients is so crucial for us.’

‘’We see LAUDO as an airport, where the clients are our gates to new guests, new perspectives and new potential clients. It happens all the time that whoever we’re working for, from there we get a new project, which wasn’t planned before. So we open up a new gate. That’s how we were able to grow and why good connection with our clients is so crucial for us.’’
Photos by Lea GK

Orietta: I think one thing that makes us stand out on the market and our number one strength is the team. We’re a small team and we all look in the same direction and have the same approach and vision. That makes the communication go smoothly.

Joey: Another thing is that we have a very hands-on approach. We are the guys, who say: ‘’Okay, let’s do it’’. That’s our culture.

Orietta: When we started looking for a place I was already involved in the betahaus community. Working from previous betahaus locations and attending the community events, I already knew a lot of people in the 'haus ...

Joey: Yes, I remember on the first day we came to betahaus Orietta was like ‘’Oh, hey! Hi! Hey, how are you doing? Hi!'' giving high-fives to everybody and we were like: What is going on, why does she know everybody?!

Orietta: Well, the vibe in betahaus is just super easy going. You directly feel that you can meet people easily. If you go to the kitchen for example and just ask ''Hey how are you, what are you working on?''. We made many new contacts too.

Claudius: What makes it nice here is that people are enjoying being here and working on their projects.

Photos by Lea GK

Claudius: The truth is, we could probably afford an office for the same price, but that would put us between these four walls, which put you into a box, much harder to exit and to connect with new people. We went for a Team Desk because here we have so much more space and everything seems much more connected. You can easily meet people.

Orietta: And it’s just so spacious here. We have this super nice garden.

Claudius: I like being focused on my work but I also like if someone disturbs me from time to time. It helps when the door opens. In an office we would work in a whole different way. Here Gillord (Coworking Manager) is coming in everyday, giving me a hug, telling me about his workout .. that’s the main reason - the personal connection.

The day in betahaus starts with a hug and ends with a hug. The time in between is pretty much spent on doing what you love.
Photos by Lea GK


After you’ve taken care of your paperwork and you’ve signed up both in Bürger- and Finanzamt, you are all set up to start working. One of the best ways to get integrated into the city fast, meet like-minded people, and even find clients is by working from a coworking space. There are tons of benefits for freelancers and luckily Berlin has a lot to offer in this way. A coworking space is a physically collaborative shared workspace, which brings all kinds of creatives and entrepreneurs together. It’s a perfect place for startups, freelancers, digital nomads and even corporates searching for innovation. And it’s the biggest advantage towards the typical office space is that it pushes a collaborative exchange between its members and facilitates the creative process and networking.

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