Christoph Fahle
May 25, 2012

Makerlab on human rights

The Human Rights MakerLab is a collaboration between DMY, InterInstitute in Berlin,humanrightslogo.net, Open Design City and numerous content partners. It is facilitated by Jay Cousins​ and Pedro Pineda using the MakerLab Process. The common understanding of human rights and societal norms are defined by our surroundings, but do they truly correspond our personal attitude? Are they actually universally correct? This project provides the opportunity to explore what Human Rights means to us in a playful manner of positive provocation.

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The objective is to engage people and explore together what could or should be improved, what are the main rights to be considered, what the contemporary and future development of human rights is. For example, the main document on human rights is “The Universal Declaration of Human Rights” adopted by the UN General Assembly on 10 December 1948, as a result of experience of the Second World War.  It was stated that rights of every individual everywhere should be recognized and protected by the rule of law. The idea was awesome, but ... the document haven`t been updated since then and almost 100 years went by.  Furthermore, was the set of rights really well prepared? What is the inner sense of human rights? Is private property really an essential right? What is about privacy of personal data and information in terms of the World Wide Web, which didn`t exist back then? 

These are just the few of questions, which could and should be asked. Moreover, “The Universal Declaration of Human Rights” was created with best intentions, but according to National State thinking, so there are quite some points missing, like access to drinking water, for example.At the moment “Human Rights MakerLab ” is developing the infrastructure and approach to the main event, which will take place within the DMY festival. At the Planning Party last week all the current participants were explained “the autonomous nature of the event”, which means that anyone will have a right and possibility to get involved or spontaneously make any activity. However, a number of preset activities also exist. The final frame and starting content of the event (new content can be created by anyone during the event itself) will be announced at the Opening Night of DMY at Tempelhof Airport on the 6th of June. However, if you want to participate in creation of this substance, follow the link to continue reading.  Join them on 28th May in the Betahaus/ODC hof for the next planning party.

Cost is a big one here. In regards to total transportation costs, the last mile comprises up to 53% of those - making it the least efficient part of the supply chain. Expectations of free shipping and next day deliveries add up to this.

Due to increasing digitalization and convenience services in every area of people's lives, the smooth and flawless process of getting the delivery to one's doorstep is exceedingly becoming what customers care most about. On top of that, for companies that package being delivered is an extension of their brand. The consumer is basically coming face-to-face with the brand, which makes it the biggest opportunity to heighten customer satisfaction.


If you live in a city and have even slightly observed your urban surroundings you’ve probably witnessed it first hand - urban congestion and crowded cities make it pretty tough to satisfy the growing demand and rising expectations of super quick deliveries. Add unpredictability in transit (like weather conditions), an incorrect address or remote locations, just to name a few, and you can see where this is going.

The worst part is, all those delivery trucks and vans that also produce a fair bit of emissions, are often only half full when they roll out for deliveries. This is mostly due to low drop sizes and stops along the route that are far and few between.

It’s not all hopeless though - Where there is a problem, there are solutions.


Same old, same old - isn’t always all that bad. Sometimes, all that’s needed are some new perspectives! The city of Utrecht, for‌ ‌example, implemented a zero-emissions electric barge nicknamed the “Beer Boat”. 

Since 2010 it’s carrying beer and food to the city’s downtown restaurants by using waterways. Other electric barges in Amsterdam not only deliver but even collect organic waste, which is then turned into biofuel in processing plants! Isn’t that cool?

It becomes clear that cities, logistics, as‌ ‌well‌ ‌as‌ ‌urban‌ ‌planners, are equally part of solving the inefficiency of the last-mile. Tackling this mountain of issues calls for teamwork!


A centralized platform, hub or network for similar companies, could do the trick to fill up the delivery vans & trucks that are barely loaded. Parcels could be distributed more efficiently between different companies and their delivery vehicles.

Like a big pool of parcels from different companies with every single parcel going into that one van with the same route!


Delivery Driver Experience and Smart Delivery Vehicles are also areas with huge potential for improvement and innovation.


Ellie: Two years ago we adopted a new legal structure for Jolocom GmbH according to the purpose model of ownership, manifesting our commitment and dedication to building a self-sovereign organization. That means we can’t take VC funding or sell public shares of the company. 

Volker: Jolocom is a community driven organisation – both in a tech sense but also much further beyond. We’re hugely involved in the DWeb community where we organize and attend events for the decentralized community. Every year we also help organize and attend the DWeb Camp in San Francisco, which brings together all kinds of creatives so this technology of tomorrow is built in a collaborative way.


Next to that on-demand experiences have become firmly embedded into people’s everyday lives - be it a mobile app to book a ride, send flowers to your loved ones or order lunch to your office. It’s all possible and has made premium features like real-time tracking a standard.  The online consumer expects nothing less and certainly doesn’t like to wait.


Making that quick and instant gratification happen is another story though. Groundbreaking ideas and innovations are needed to tackle all these factors. Does your startup have one? 

Then head over to our Future Logistics Challenge! Applications are still open until September 23rd.

Volker: There is this really nice place, called Green Rabbit with salads and baked potatoes where I like to go to. Sometimes I just keep it simple and go to Lidl.

Ellie: I eat a lot in west.berlin cafe which is here around the corner and I love the Matcha Lattes from Starbucks.

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