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€99/Month
Professional
€250/Month
Team Room
Varies
Christoph Fahle
June 18, 2012

Loopc.am

Tor Rauden Källigsten presented his start-up loopc.am at the last betapitch. Like actually all the ideas presented, Tor’s also seemed pretty interesting to us, which is why we did this interview with him. In general: loopc.am is a social platform for sharing animated .gif images....but let’s see what Tor has to say about it.

Interview by Till Wagner.

Where are you from and what did you work on before loopc.am? I'm from Stockholm originally. Prior to Loopcam I explored the world doing jeans in North Korea (nokojeans.com) and produced techno with Boeoes Kaelstigen (boeoeskaelstigen.co.uk).

How did you come to Berlin?Just before I moved to Berlin I lived in Seoul, South Korea and experienced how living in the future is like. I wanted to go back to Europe and Berlin was the natural choice of city. It's a city to be positively surprised and confused by, on regular basis.

What is the idea behind loopc.am and how did you come up with it?Loopcam is technically defined as a very simple stop motion animator. It uses the well reknown animated GIF-format, which is compatible with all platforms. And it's designed to 

let people share what they're doing in creative ways, fast and easy.I've loved these cute gif-animations that's been glorifying the internet since decades — from crappy flames in 3D to hilarious scenes taken from movies. But there wasn't a simple way to share your own life using this brilliant format. That's were Loopcam was born.

Where do you see loopc.am in the broad field of social media?A Loopcam loop is richer than a photo. But faster to shoot and consume than a video clip. And last but not least, loops are funny and addictive. We think there's something utterly unique and exciting in loop based communication.

How do you promote loop.cam and get it widely used?Loopcam has been growing organically. We built a very basic prototype and launched early. People loved it. The process has then being about learning from our users how to take it further. It has been a recipe for success so far, and will most likely will be the way we keep on doing our stuff further on.

What are your plans for the future of loopc.am?Becoming the hub of LOL :—)

Want to work with us? Follow this link to become a part of the community! 

From 8pm on, we'll open The Club where the DJ booth and the dance floor will turn into our playground. We've invited hip hop and pole dancers to open the dance floor and have a friends-only crazy-cool lineup planned for the night. We'll be mixing botanical cocktails with Fritz Cola and inviting you into our Photo Booth Room so you can take home some silly photos from the night. In The Club, you will also find The Balloon Room and The Zen Zone which will be our chill spot for the night. Check out the timeline in The Club and learn more about The Zen Zone below.

The Club
20:00 - 22:00 Dj Niggo
21:00 - 22:00 Hip-Hop Dancers
22:00 - 22.30 AinTheMachine
23:00 - 01:00: Michal Vagner
01:00 - 03:00: Asia

The Zen Zone
(to be announced): Cacao Experience with Moruga Cacao
19:00 - 21:00: Tea Ceremony with Thirsty Moon

Make sure to join our Facebook Event and RSVP on Eventbrite, so we can put your name into our Happiness Jar. This birthday bash is all about our community, and together with our partners we've prepared a special Prize Draw.

Throughout the whole night, you will find the rooms of The Basement filled with art pieces from our favorite Berlin-based creatives. From illustrations to paintings to wooden sculptures and installations - we've made sure to host an inclusive Berlin-like mix of all things art. Let us introduce to you to some of the artists, who you will meet down in The Basement:

Have you met .. the Softblobs? Since moving back to Berlin from the US, Gesine Krätzner has been making strange creatures out of fabric that she calls Softblobs. They are cute, random, and they'll be waiting in The Basement if you want to try playing around with them.

From toys made of fabric, we’re moving onto wooden sculptures. Matt Danko knows how to bring wood to life and does it amazingly in his free time. In The Basement, he’ll show his latest furniture pieces and sculptures.

In the same room as Matt, you’ll find Lisa Büscher, who has prepared for us a hyper realistic sculpture presentation that gives it the touch of the extreme, surrealistic and absurd. She de- and reconstructs and reorganizes human bodies like Utopia does society.


In our Photo & Video room you will find works from Collette Pomerleau and Ocean.Now.

Colette is a Berlin-based creative working in photography, art direction and set design. Through her visuals she explores intimacy and anonymity. The space that falls somewhere in between.

Ocean. Now! is a collective that accelerates ocean protection. They work with different types of art to motivate our society to protect the Ocean -Now!

In the early afternoon, based in The Garden, you’ll meet Amaury BOUQUET. He’s a Berlin-based French artist from Saint Maur des Fossés, who has a background in social innovation and loves to play with symbols in his works. At 10 Years in beta, he’ll do his special Humanist Tarot readings from 4-6pm.

Parallel to him, also in The Garden, Sebastian Olivares will be painting live a special Mandala created for betahaus. Sebastian is a Berlin-based visual artist who specializes in painting mandala murals and has painted murals in Germany, Chile, Australia and Thailand.

Throughout the day ilan katin will be putting the party vibes onto a mural, specially created for betahaus. He's a Neukölln-based artist with experience in visual work, both static and performative, graphic design, illustration, comics, installations, animation and live video.

We think this one speaks for itself. If you need a little glitz or glitter to get you into the party spirit, come early and we'll do the rest.



Last, but not least, special thanks to our lovely partners who are helping us making this event happen.
Pilsner Urquell and Fritz Cola for the drinks, Emmy, Drivy, FrameRight, CoffeeCircle, Dream Facilitation, Moruga and BioWine for supporting our Prize Draw and our media partners from Silicon Allee, ASK HELMUT, Creative City Berlin and TechCode.

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