What is the aim of Knowable?
Actually, it is going to be a platform for makers, no matter where they are from. And we want to make it as accessible as possible, not only online, but also through the mobile phone. So we are looking for people, who have this kind of do-it-yourself spirit and are into fun, joy, ready to share practical ideas.
Does the name ‘Knowable’ have any special meaning for you, or have you randomly decided to pick it up?
Actually, choosing the name was quite a long process, we brainstormed and in the end we’ve found a good match. It is about a simple knowledge which is available to people. Plus “knowable” means “something you could know, but don’t know yet”.
How did you get to know about the betapitch?
We got to know about it through the betahaus network. We’ve already been here in the Open Design City and knew some guys. We also checked the news and mails from the betahaus. And it was our personal “deadline” for moving further with the project as well.
About betapitch, we were surprised; we didn’t expect our victory, since there were a lot of great pitches. The presentation evening was very inspiring - the audience was awesome as well as the jury. We really liked the betapitch.
Do you have any expectations about working in betahaus co-working space?
We got some experience working in another co-working space, Social Impact Lab in Berlin, where the main focus is on social business. Before that we were working in our living rooms. So, as we think, the idea of the co-working space is to get in touch with other people doing similar stuffs, working together, teaching each other, getting possibilities for collaboration and enjoying company in the café during a lunch or coffee.
We are really happy to be here, especially close to Open Design City, which is a good match for us. There are a lot of potential opportunities that we can work on together, and “the makers” are already here. So, we are really looking forward to collaboration.
You are a young startup company, what kind of advice would you give to those who wish to create their own startup?
Well, we think the most important advice is just to get started. Try, if you have an idea, don’t be afraid to realize it and just see if it works.
So, what are your plans for the future?
We will team up with the ODC guys for the MakerLab on Human Rights, in the context of the DMY International Design Festival early June. Knowable will serve as a partner for documentation, offering a platform to present ideas and concepts to be further discussed and collaborated on even after the actual MakerLab. This will also make projects and ideas accessible for a wider audience than just the Berlin participants.
Want to become a member at betahaus l Belrin? More information here!
Cost is a big one here. In regards to total transportation costs, the last mile comprises up to 53% of those - making it the least efficient part of the supply chain. Expectations of free shipping and next day deliveries add up to this.
Due to increasing digitalization and convenience services in every area of people's lives, the smooth and flawless process of getting the delivery to one's doorstep is exceedingly becoming what customers care most about. On top of that, for companies that package being delivered is an extension of their brand. The consumer is basically coming face-to-face with the brand, which makes it the biggest opportunity to heighten customer satisfaction.
If you live in a city and have even slightly observed your urban surroundings you’ve probably witnessed it first hand - urban congestion and crowded cities make it pretty tough to satisfy the growing demand and rising expectations of super quick deliveries. Add unpredictability in transit (like weather conditions), an incorrect address or remote locations, just to name a few, and you can see where this is going.
The worst part is, all those delivery trucks and vans that also produce a fair bit of emissions, are often only half full when they roll out for deliveries. This is mostly due to low drop sizes and stops along the route that are far and few between.
It’s not all hopeless though - Where there is a problem, there are solutions.
Same old, same old - isn’t always all that bad. Sometimes, all that’s needed are some new perspectives! The city of Utrecht, for example, implemented a zero-emissions electric barge nicknamed the “Beer Boat”.
Since 2010 it’s carrying beer and food to the city’s downtown restaurants by using waterways. Other electric barges in Amsterdam not only deliver but even collect organic waste, which is then turned into biofuel in processing plants! Isn’t that cool?
It becomes clear that cities, logistics, as well as urban planners, are equally part of solving the inefficiency of the last-mile. Tackling this mountain of issues calls for teamwork!
A centralized platform, hub or network for similar companies, could do the trick to fill up the delivery vans & trucks that are barely loaded. Parcels could be distributed more efficiently between different companies and their delivery vehicles.
Like a big pool of parcels from different companies with every single parcel going into that one van with the same route!
Delivery Driver Experience and Smart Delivery Vehicles are also areas with huge potential for improvement and innovation.
Ellie: Two years ago we adopted a new legal structure for Jolocom GmbH according to the purpose model of ownership, manifesting our commitment and dedication to building a self-sovereign organization. That means we can’t take VC funding or sell public shares of the company.
Volker: Jolocom is a community driven organisation – both in a tech sense but also much further beyond. We’re hugely involved in the DWeb community where we organize and attend events for the decentralized community. Every year we also help organize and attend the DWeb Camp in San Francisco, which brings together all kinds of creatives so this technology of tomorrow is built in a collaborative way.
Next to that on-demand experiences have become firmly embedded into people’s everyday lives - be it a mobile app to book a ride, send flowers to your loved ones or order lunch to your office. It’s all possible and has made premium features like real-time tracking a standard. The online consumer expects nothing less and certainly doesn’t like to wait.
Making that quick and instant gratification happen is another story though. Groundbreaking ideas and innovations are needed to tackle all these factors. Does your startup have one?
Volker: There is this really nice place, called Green Rabbit with salads and baked potatoes where I like to go to. Sometimes I just keep it simple and go to Lidl.
Ellie: I eat a lot in west.berlin cafe which is here around the corner and I love the Matcha Lattes from Starbucks.