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Alice Nell
February 19, 2014

Fashion design: Bag-stage

You meet our course holders at betahaus almost every day. Now we decided to launch a little exploration series and show you how their natural environment looks like, what they do when they are not teaching at betahaus| Education. We are happy to present you our first field report on the topic of BACKSTAGE: the studio of our dear course holder, Magdalena, the place where the magic behind her label AUGUST happens.

AUGUST is co-created by Magdalena and her colleague Josephine. Fashion of the 80’s and 90’s is one of the main inspirations on their mood boards. They share the push to incorporate statement pieces and color into their collections. Quality and individuality are key to them, hence why they prefer to create smaller collections where the final products are entirely to their hearts’ content.

The light-flooded, creatively-messy studio is decked out with mood boards, designs, all sorts of fabrics and tools, and other sources of inspiration - painting a clear picture of how ideas and creativity just flow through the space and how these funky, stunning and unique collections come into being.

Whilst taking care of her adorable baby and tailoring shirts, the power woman and multitasking master dug out quite a few bag patterns she created, dropped them on the table and shared her vision for the MAKE YOUR OWN BAG course:

"The focus does not just lie on designing one bag and that’s it - that would be quite boring. I really want to teach the skills one needs to execute further projects. The course will cover everything from creating a mood board, to fabric cutting and sewing -  all the practice and inspiration needed to create high quality bag interiors."

We would like to send a warm thank-you to Magdalena for welcoming us and hope you too will meet her soon in the haus and get infected by her inspiring passion and motivation.

The new space is six stories spread out across 2800 sqm. We’ll be renovating the building with our members in mind, so here’s what we can promise:

  • 5 Floors of Coworking Areas
  • Event Spaces
  • More Meeting Rooms
  • More Team Rooms
  • More Call Boxes
  • A Rooftop Terrace
  • A Café

We'll be updating The Move landing page with photos as we have them, so watch out for that!

when do you need a notary?

We’ll open the doors of our new space between mid-August and mid-September 2018. We plan to begin moving in July to ensure that the space is functional and comfortable by the time you get there. Bottom line, we’ll do everything we can to make the move as seamless as possible.

The move is our third big announcement of 2018 following the news that we’re be expanding our operations with betahaus | Tirana and managing coworking for Berlin’s new blockchain space, Full Node

The idea behind betahaus was never to be just a coworking space. We wanted to create a platform where people of our generation could thrive personally and professionally. We’ve always thought we could do this on a much bigger scale and we’re thrilled to see it happening. We’re excited about what we’re able to learn from this move, not just for betahaus, but for the future of coworking in Europe.

We’re sure you have a lot of questions about what’s coming next. 

We want to hear from you! Email us at themove@betahaus.com or join us for a closed Town Hall where we’ll answer all of your questions and talk through any concerns. We’ve also started members-only page for FAQs, resources, and important dates about the move (check your inbox!). 

We've got some big changes ahead of us, but one thing's for sure: we're so glad to have you with us for the ride!

We're looking forward to this new challenge, and will keep you updated along the way. Get in touch with any questions you might have about Full Node!

Not a blockchain startup but looking for a coworking space? Be sure to check out the flexible membership options at betahaus!

Finally, You describe your target group as LOHAS (Lifestyles of Health and Sustainability), which is a very niche market. Can you tell us more about what type of people they ARE and what theY value? What's some advice you can share to other startups targeting this market?

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betahaus BERLIN

Prinzessinnenstr. 19-20, 10969 Berlin
+49 30 609809270
frontdesk@betahaus.de

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Fri: 9am to 6pm

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Sat: 10am to 4pm

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