Christoph Fahle
July 3, 2013

Check Out the Prizes at BETAPITCH | Global!

What is all this show for? Read on and see what a spaceship loaded with goodies the winner of betapitch | global will get on!

The winner, who will be picked by our gorgeous jury from the pool of all the European local betapitch winners will indeed break the bank!

10 000 EUR which they’ll receive from our partner hub:raum, the accelerator of Deutsche Telekom.

A weeklong stay in the blackbox mansion, home of non-US startup rockstars where the winning team will get a great network and see how others pursue the going global.

Axel Springer Plug n’ Play will provide some premium meetings in the Silicon Valley at Plug n’ Play Tech Center as well as the German part of the couple, Axel Springer, will give them an access to the introduction week for new startups in their accelerator.

In the Valley the winner will visit our partner Google and have priceless meetings with BoostrapLabs, the Seed+ Venture firm which will give them expert advices on what it takes to make it in Silicon Valley when being a foreign born startup. Let’s make a new Prezi or Zerply out of our betapitch | winner!

Focusing on the core business and outsurcing the rest will be easier with our prize from Elance, who will provide the winning startup with $500 in Elance credits to spend on the services of Elance freelancers – just choose some freelancers out of their 2.5 million pool.

Legal services will be solved with the prize of mka.

A free 6 month business pack of development tools and app communication features will be provided by netmera.

All the 3 first startups will get free amazon web service credits, which will make you worry less about your cloud infrastructure.

Startups need to learn continuously and for that we have some multidisciplinary education provided by GA.

The seedcamp is giving the winner a headstart for the next seedcamp and a spot in particular Mini Seedcamp.

And here’s some promo for the winner. The biggest startup festival in Europe, the Pioneers festival will host two  members of the winning startup team on their next event in Vienna in October.

Not to foget the lovely prize from our friends at Camaloon, who is giving out coupone for pins production in customized design. They can even glow in the dark! And you know how the startups always crave for promo materials.

The winner will spread the business in Paris where he’ll go for a trip with Mailjet, the French startup making emailing easy. Mailjet will guide them through the startup scene in Paris as well as help them out to make the best out of their emailing.

Still paying attention?!

Now we’ll spin it!

From betahaus | Berlin the winning startup will get 6 months of deskspace for the team and trip around Europe tailored to the needs of the startup! This way the winning team will spread its business idea in Europe hands on, will meet & pitch to gazillion of local investors – surely they will feel like gazillion – and build a successfull European rockstar!

Yes, that’s going to be THE ride!

Fasten your seatbelts ladies and gens, the show starts in 3 days! We have 4 tickets left...

Kudos to our partners for their love:

Stay up-to-date with more information about events and announcements!

Interesting is the story of the last years winner in the category “Creative”. Hamburg based headraft literally took music experience to the next level by creating the world’s first AR Music Video for the German band “die Fantastischen Vier”. Designed for their song “Tunnel”, the cited app unfolds a virtual story world once the track starts playing, giving fans the opportunity to go on an interactive journey with the band rather than being a passive viewer. 

Applications are now open! Finalists will be awaited by a curious jury of five leading industry experts. Among others, Kathleen Cohen who was already taking part in the first year will be in the panel of judges again. With a 25-year multiplatform career history under her belt, she is one of the most regarded in the field. As a digital experience expert, she has successfully implemented projects for DreamWorks Interactive and IBM Innovation, to name a few.

Needless to say, the yearly AUREA Award is definitely the place to be. Apply and become a member of the community bringing together all the promising products and solutions in the AR/VR sector.

Photo by AUREA Award

OKAY BUT HOW IS BESPOKE SOUND DIFFERENT THAN PLAYING MY "DISCOVER WEEKLY’’ OR ANY OTHER AUTOMATICALLY GENERATED PLAYLIST ?

Well, both. Currently we offer the following two options: shorter publicly available Brand Playlists and long-form private Soundtracks for spaces. For both of them we work closely with the client to understand how sound fits into their brand DNA and what their audience is like.

We believe that the guests’ experience with a particular space doesn’t have to begin and end with their stay. The idea of the Brand Playlist is to be a public brand playlists designed to engage the customers before, during, and after their visit at a space. It’s always accessible for them and serves as a new, dynamic marketing channel.

The Soundtrack is slightly different. It takes sometimes up to weeks of work and is designed by a world-class artist, DJ, or tastemaker. For it we first work with you to develop a deep understanding of your business and style. Then we match you with the perfect artist, DJ, or tastemaker to create unique, always fresh playlists, custom tailored to match your brand. 

In both cases, we update them regularly based on guest habits and clients’ needs. 

People in beta Clay Bassford Bespoke Sound



The way we engage with the music community is something really important for us and honestly, what makes us different than other background music providers. A lot of the background music providers out there have internal teams of maybe five or six DJs that do all of the music for their clients. We aim to connect with the local scene and always work with local DJs. There's some kind of magic in finding the exact right artists for the brand.

And on the flip side of it, when we hire artists, we make sure that the project is also inspiring for them and that they would be interested in participating. We always make sure to pay them well. The whole project creates for them a new income stream that they wouldn't have otherwise.

People in beta Clay Bassford Bespoke Sound

Yes! This was really fun. The objective with the betahaus "betabeer sounds" playlist was to showcase the community side of betahaus. There are so many cool, interesting people in the betahaus community and we thought a playlist could be a perfect way to not only help bring the community together but also show the diverse funkiness of the communities of Berlin and Neukölln, which is why Hazy Pockets, a longtime local Berlin DJ known for his eclectic mixes, was perfect for this project.

This playlist moves from bluesy 60s rock into surf and tropicalia, picking up momentum into Motown and onwards through some laid back disco tunes. Perfect for the betabeer events betahaus hosts monthly!


YOU’RE CURRENTLY ENJOYING THE SUN FAR FROM BERLIN. WHAT ARE SOME OF YOUR FAVOURITE PLACES in berlin that YOU MISS THE MOST?

Oh, there are just so many! Like the Imren Grill for instance where you can find the best homemade Turkish food or Das Gift and Gordon which are both run by great music people. Kohelenquelle in Prenzleuer Berg is my favorite local bar (or rather kneipe). To satisfy my  techno / electronic records needs I always go to Hard Wax and one of my most special places is the Zions Kirche steeple, which has an awesome view of the city and a great Weinerei close by. 


You can see me around betahaus. Online, you can always check out my website and listen to our public playlists on Spotify. We’re also currently working on a collaboration with betahaus, so a special Playlist curated by is will very soon sound around the spaces in Kreuzberg and Neukölln. 

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