Christoph Fahle
August 17, 2010

Ausblick: der Mischmasch nach dem Sommerloch

Man steckt ja selber noch voll in der Inkubertät und dann ist plötzlich schon Nachwuchs da. Er tobt und kreischt, will Aufmerksamkeit -nachts, sonntags und im Urlaub. Vehaltensregel müssen verhandelt werden in Köln, Taschengeld festgelegt werden in Lissabon, Hausaufgaben betreut werden in Hamburg, Bewerbungen geschrieben werden in Zürich. Taufen werden eben nachgeholt und dann erblickt auch schon das Küken Sofia das Tageslicht. Das betahaus meistert die mehrfache Mutterschaft mit Bravour. Denn es hat ja an jedem Standort leidenschaftliche Erziehungsberechtigte.

Im betahaus| berlin wird also weiterhin die unbeschwerte Jugend zelebriert und nichts wird ausgelassen! Dann lieber ein Mischmasch aus Allem:

Am 27. August hosten wir eine interaktive Installation und eine Party, denn doppelt hält besser: die brasilianische Forró-Tanzparty mit Livemusik und der Start des „mishmashme“ Filmprojektes durch Europa. Der Filmstudio-Bus tourt ab Ende August durch Europa, anschließend geht es durch die Luft und virtuell auf alle 7 Kontinente. Am nächsten Tag findet die Abschlussveranstaltung der Ferienuni für Kritische Psychologie bei uns statt. Es folgt der 2. ODC-Markt am 4. September bei dem es diesmal eine Videoinstallation von KS12 gibt!

Ganz im Sinne des Misch-Masch ist am nächsten Tag am 5. September ein „KustausstellungsWeinprobenMnikonzert“ im Haus.  Das betadinner wird 2 Monate alt, das Sandbox-Network belagert die 4. Etage, das betahaus vertritt Berlin beim PopUp Festival in Lissabon und der betapitch wird endlich eingeführt.

Die ‚Ausprobierphase‘ ist also noch lange nicht vorbei-trotz Nachwuchs-oder gerade deswegen! Wir sind alle sehr gespannt was alles noch spontan und kurzfristig ab September reinkommt und sind erstmal out of office.

Weitere Informationen über unsere Events hier! 

Cost is a big one here. In regards to total transportation costs, the last mile comprises up to 53% of those - making it the least efficient part of the supply chain. Expectations of free shipping and next day deliveries add up to this.

Due to increasing digitalization and convenience services in every area of people's lives, the smooth and flawless process of getting the delivery to one's doorstep is exceedingly becoming what customers care most about. On top of that, for companies that package being delivered is an extension of their brand. The consumer is basically coming face-to-face with the brand, which makes it the biggest opportunity to heighten customer satisfaction.

If you live in a city and have even slightly observed your urban surroundings you’ve probably witnessed it first hand - urban congestion and crowded cities make it pretty tough to satisfy the growing demand and rising expectations of super quick deliveries. Add unpredictability in transit (like weather conditions), an incorrect address or remote locations, just to name a few, and you can see where this is going.

The worst part is, all those delivery trucks and vans that also produce a fair bit of emissions, are often only half full when they roll out for deliveries. This is mostly due to low drop sizes and stops along the route that are far and few between.

It’s not all hopeless though - Where there is a problem, there are solutions.

Same old, same old - isn’t always all that bad. Sometimes, all that’s needed are some new perspectives! The city of Utrecht, for‌ ‌example, implemented a zero-emissions electric barge nicknamed the “Beer Boat”. 

Since 2010 it’s carrying beer and food to the city’s downtown restaurants by using waterways. Other electric barges in Amsterdam not only deliver but even collect organic waste, which is then turned into biofuel in processing plants! Isn’t that cool?

It becomes clear that cities, logistics, as‌ ‌well‌ ‌as‌ ‌urban‌ ‌planners, are equally part of solving the inefficiency of the last-mile. Tackling this mountain of issues calls for teamwork!

A centralized platform, hub or network for similar companies, could do the trick to fill up the delivery vans & trucks that are barely loaded. Parcels could be distributed more efficiently between different companies and their delivery vehicles.

Like a big pool of parcels from different companies with every single parcel going into that one van with the same route!

Delivery Driver Experience and Smart Delivery Vehicles are also areas with huge potential for improvement and innovation.

Ellie: Two years ago we adopted a new legal structure for Jolocom GmbH according to the purpose model of ownership, manifesting our commitment and dedication to building a self-sovereign organization. That means we can’t take VC funding or sell public shares of the company. 

Volker: Jolocom is a community driven organisation – both in a tech sense but also much further beyond. We’re hugely involved in the DWeb community where we organize and attend events for the decentralized community. Every year we also help organize and attend the DWeb Camp in San Francisco, which brings together all kinds of creatives so this technology of tomorrow is built in a collaborative way.

Next to that on-demand experiences have become firmly embedded into people’s everyday lives - be it a mobile app to book a ride, send flowers to your loved ones or order lunch to your office. It’s all possible and has made premium features like real-time tracking a standard.  The online consumer expects nothing less and certainly doesn’t like to wait.

Making that quick and instant gratification happen is another story though. Groundbreaking ideas and innovations are needed to tackle all these factors. Does your startup have one? 

Then head over to our Future Logistics Challenge! Applications are still open until September 23rd.

Volker: There is this really nice place, called Green Rabbit with salads and baked potatoes where I like to go to. Sometimes I just keep it simple and go to Lidl.

Ellie: I eat a lot in cafe which is here around the corner and I love the Matcha Lattes from Starbucks.

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