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2nd Friday of the Month

15:00 - 17:00


Club Lounge, 1st floor, betahaus


Members: Free

Regular: Free


Organized by: Craft Initiative Agency

Beta Brands, Community Hands

betahaus | Office Hours are one-on-one free consultancy sessions (30 mins) with experts from our community to our community.

In short, we offer consultation in sponsorship and partnership ideas and acquisition. It’s the what and how you do and to whom.

Nowadays, we ask why to over advertising and media campaigns and outright reject them all together. The combined experience of the principles of the Craft Initiative Agency is a little bit old school, book smart and street wise but all lead to the same branding approach through micro community direct marketing.

If you have a product or service that you feel is ready for market and need some advice on how to get sponsors and partners or how to sponsor on a budget come to our Office Hours.

Always remember to grow your brand/product, it must be:

  • Consistently Good and Available
  • Scaleable
  • Good Company Environment and Customer Relation


About Event holder

“We grow brands by putting them in community hands.”

We formed Craft Initiative Agency (CIA) to empower the smaller brands and humanize the larger ones. CIA is rebranding and redefining inclusivity with every product, festival and event we represent and connect. We are a branding and distribution/facilitator agency, specialised in connecting the off-market communities to brands through supporting their events, parties, concerts and festivals. At CIA we not merely support brands in market share but give them the opportunity to have a social and community impact on a local level through social actions, events, festivals and concerts.


Important Information

  • To secure your spot please register in advance by sending an email to g@craftinitiative.agency
  • In your email please indicate which 30-minutes time slot you would like on the day.
  • Office Hours is a one-on-one consultation session. Not a group workshop or a presentation.
  • Once you arrive, please go to reception and wait. The event will take place at the "Club Lounge" located next to Reception.
  • Only one session (30 min) per person per month.
  • If you would like to cancel, please have the courtesy to email g@craftinitiative.agency